Blog Archive for Corporate Social Responsibility Category

Duli Shi

Message framing for social identity – Scholar Q&A with Duli Shi

May 31, 2023

Companies making socially conscious decisions and sharing prosocial messaging has become a big part of business. Scholar Duli Shi, assistant professor at New Mexico State University, focuses her research on these corporate communication strategies. She says organizations can help people, especially marginalized groups, through their prosocial tactics. Her work aims to fine-tune the ways for-profit entities can do that.… More

Hao Xu, Jisu Huh, and Hyejoon Rim, University of Minnesota-Twin Cities

Research in Progress: Companies getting political and the influence on CSA public relations

June 16, 2021

By Hao Xu, Jisu Huh, and Hyejoon Rim, University of Minnesota-Twin Cities

In today’s increasingly polarized political environment, a growing number of companies are taking a stance on controversial sociopolitical topics or public policy issues that their stakeholders care about. This includes issues like same-sex marriage, gun control, racial equality, immigration and transgender bathroom policies.

Companies, however,… More

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