Bronstein Lecture in Ethics and Public Relations

Giancarlo Pitocco, senior AI adoption consultant at Covestro

Date & Time: December 1, 2025, 4:00 pm–5:15 pm

Location: Foster Auditorium, Paterno Library

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Giancarlo Pitocco is a professional-in-residence in the Bellisario College where he teaches advanced topics on strategic thinking in the AI era, drawing from his extensive experience in insight development and creative strategy. His course combines traditional strategic planning principles with cutting-edge applications of artificial intelligence in the communications field. He also serves as an adviser to Penn State's National Student Advertising Competition team, helping to mentor the next generation of strategic planning talent.

As senior AI adoption consultant at Covestro, a global pioneer in sustainable material science, he’s a leader in enterprise-wide AI transformation initiatives that bridge technical innovation with human-centered implementation for the U.S. market.