Research Archive

Category: Communication Technology / Interactivity and Persuasion

Tailoring your AI friend: Effects of customization on users’ interaction with companion chatbots

AR for news

The Effects of Affective Framing and Interactivity on Persuasive e-Learning

“Video is So Cool, It Makes you Warm!”: The Effects of Mediated Priming on Prosocial Behaviors

Capitalizing on Clickbait: Identifying the Effects of Listicle Type, Length, and Sponsorship

Using Dual-Process Theory and Cues of Identifiability to Explain Supportive Exchanges on Social Ques

The nudge made me do it:

Gender matters?

Evaluating Interactivity Types for Data Visualization in Virtual Reality

Evaluating Human-likeness with Modality Difference in Virtual Assistant In VA Interaction

The Effects of Interactivity-induced Control and Absorption on Persuasion

Putting Negativity Bias to the Test

Man versus Machine

Using exemplars to motivate philanthropic behavior:

Does sociability make a difference?

Interactivity cues:

Communicating art, virtually! Psychological effects of technological affordances in a virtual museum

The impact of navigability on flow-like experiences and user enjoyment of online art exhibitions

What works better: humorous vs. non-humorous television programs for effective promotion

Media device effect

Effects of interactivity, animation, and ad shape on attitudes toward imus

The effect of website interactivity on political persuasion

The effects of user control on movie trailer immersion and enjoyment

Reactivity vs. interactivity:

To share or not to share, that is the question

Using 3-d visualization in a fitness center website:

Money, media, and college athletics:

Using 3-d Visualization in a Fitness Center Website: The Role of Modality and Source Interactivity

Legal Statements