Michele Ewing, Rita Linjuan Men, and Julie O’Neil

Using social media to enhance employee communication and engagement

The growing use of social media in organizations is causing a reshaping of internal communication strategy. Three Page Center scholars conducted a study to explore the value of using internal social media. The research resulted in several recommendations for companies who have or plan to develop social media strategies.

Jin, Spector, Reber, Austin

Financial crises provide lessons learned for corporate communicators

A team of Page scholars interviewed 38 CCOs who were working during 2008's "Great Recession" and their counselors to examine companies' responses to the crisis. The results of the Center-funded project revealed a number of common mistakes, best practices and advice for the future. 

Erica Ciszek

Research in Progress: Ethical engagement with LGBT stakeholders

Social media platforms provide an unprecedented level of segmentation and targeting. Despite these tools, targeted communication can miss the mark. By interviewing 34 communication professionals, scholar Erica Ciszek's wants to help public relations and LGBT stakeholders refocus on what's important.

Justin Walden

PR pros must walk a tightrope with their frontline employees on social media

Frontline employees’ personal social media use can pose numerous behind-the-scenes challenges to public relations professionals and their organizations, according to a Page Center-funded study published in Corporate Communications: An International Journal.

Awards

The Arthur W. Page Center Awards

Relive the second annual Arthur W. Page Center Awards where icons of integrity Bill George, Gwen Ifill and John Onoda were honored.

Page Center Modules

Page Center Training Modules

The Page Center is strengthening the role of ethics education in communications classrooms. We offer 12 free online modules on a range of ethics topics in public relations.

Chalk-drawn lightbulbs on a chalk board

Legacy Scholar Grants

Support for scholars and professionals making important contributions to ethics and responsibility in public communication.