Jenny Zhengye Hou

Research in Progress: Building disaster resilience through authentic and coordinated storytelling

How can an organization give the public hope, strength and inspiration after a disaster? What can a company do so that its message is clear and people are aware of how to be prepared for and/or handle a future crisis? Page scholar Jenny Zhengye Hou is leading a study that will answer some of these questions. 

Jeff Conlin and Guolan Yang

Research in Progress: Effects of narrative video political ads on voter attitudes

When elections are approaching, a well-crafted story may hold unique abilities to sway voters. In an upcoming study, Page Center scholars Jeff Conlin and Guolan Yang will examine the cognitive-emotional-behavioral effects of narrative video political advertisements that were used by candidates to persuade voters about issue positions during midterm elections.

Madden and Levenshus

Research in Progress: Developing the female candidate’s story: New directions in political PR

Page Center scholars Stephanie Madden and Abbey Levenshus sought to understand the challenges and opportunities that exist in the shift toward authenticity in female political candidate narratives. The researchers will study a candidate training program to explore how these groundbreaking politicians are trained to communicate their identities.

Fake News Research

How corporations can survive a fake news crisis

To find out why some organizations have survived false accusations while others have not, Page Center scholars Michele Ewing and Cheryl Ann Lambert sought out senior corporate communication practitioners who have successfully navigated fake news and other crises. Twenty-one practitioners offered insider perspectives that add substantially to what have thus far been news reports and case studies from outsider viewpoints.

Awards

The Arthur W. Page Center Awards

Every year the Page Center honors icons of public communications who, over the course of their careers, have demonstrated a commitment to the concept of "truth well told."

Page Center Modules

Page Center Training Modules

The Page Center is strengthening the role of ethics education in communications classrooms. We offer 12 free online modules on a range of ethics topics in public relations.

Chalk-drawn lightbulbs on a chalk board

Legacy Scholar Grants

Support for scholars and professionals making important contributions to ethics and responsibility in public communication.