News Archive for Social Media Category

PRism Online Journal

Page-funded research showcases ethical challenges in stakeholder engagement

November 24, 2015

A special issue of the PRism journal on stakeholder engagement explores ethical challenges organizations face when disseminating messages through several modes of communication. From visual stories non-profits tell with their Instagram accounts to the challenges philanthropic goals pose for major corporations, communication researchers studied the strategies behind these corporate methods and how the public responds.

The research,… More