November 8, 2022 • Stephanie Madden

The ethics of nonprofit fundraising is an undertheorized area. As such, the ethics of effective fundraising tactics used by nonprofits may not be fully considered. For example, the emotionally evocative imagery of starving children may be effective in raising money for an aid organization, but what are the ethics of employing this tactic?

Professional fundraising associations have adopted codes of ethical standards for fundraising practices based largely on legal obligations, such as avoiding conflicts of interest. This is… More

October 31, 2022

By Katie R. Place, Page Center senior research fellow and professor of strategic communication at Quinnipiac University

It has been a pleasure serving as a senior research fellow at the Arthur W. Page Center and directing the 2020 Organizational Listening research call and subsequent projects.

Over the 2021-2022 year, I have enjoyed:

► Presenting and publishing my own organizational listening research

► Preparing the “Organizational Listening: Building Theory and Practice for Strategic Communication” book for publication… More

October 27, 2022

By Cerrena Lewis, Page Center intern
 
Page Center advisory board member Ellyn Fisher is the senior vice president of marketing and communications at the Ad Council. She works to promote the organization and its more than 30 national public service communications programs to key audiences, such as the public and industry stakeholders across the communications and marketing industry. Fisher has more than 20 years of experience in public relations and expertise in media relations, influencer engagement,… More

October 20, 2022 • Frank Dardis

The phrase “misinformation on social media,” unfortunately, has become quite common and outright mundane in modern times.

As we all know, with unlimited posts and threads running in all directions simultaneously, there are limitless possibilities for all the directions, angles, and paths that the countless lines of communication can take. And of course, once all that occurs, it can be really difficult for people to understand – or even know – what the original information or message about… More

October 11, 2022

By Hayoung Sally Lim, University of Oregon; E. Ciszek, University of Texas at Austin; and Won-Ki Moon, University of Florida

As soon as June 1 hits, numerous brands change their logos to rainbows.

Companies launch Pride-themed products and campaigns showing their support for LGBTQ+ communities. Surprisingly, it has been only two decades since companies pulled their ads from ABC duriing the "coming out" episode in which Ellen DeGeneres came out as gay. Now, everyone wants to get in… More

October 4, 2022

By E. Ciszek, University of Texas at Austin
(Co-authors Sally Hayoung Lim, University of Oregon and Won-Ki Moon, University of Florida)

Mindlessly scrolling through my Instagram feed early one morning in June, I stumbled upon a targeted Pride advertisement for Skittles, a multicolored fruit-flavored candy. Full disclosure: I’m indifferent about this candy and the brand.

But I start reflecting on this moment and my ambivalence kicks in. On the one hand, as a queer person, the… More