Keyword / Social media

The effects of self-disclosure and gender on a climate scientist’s credibility (2024)

Nahyun Kim, Chris Skurka, Stephanie Madden

Prosocial communication in social media for public resilience during a collective tragedy (2023)

Jo-Yun Queenie Li , Yeunjae Lee

Social media influencers, emotional flow, and elevation uplift narrative persuasion (2023)

Yen-I Lee, Di Mu, Michaela Gearty , Yan Jin

Designing effective corporate social advocacy campaigns using valence, arousal, and issue salience (2022)

Carlina DiRusso, Christen Buckley, Pratiti Diddi, Frank Dardis, Michail Vafeiadis, Nicholas Eng

Creating an antecedent to greenwashing through prebunking (2022)

Courtney D. Boman , Matthew S. VanDyke

Patient influencers: The morality of paid influence in pharmaceutical advertising (2021)

Erin Willis, Erin Schauster, Maria Len-Rios, Marjorie Delbaere

Investigating the effect of CSA on organization-public relationships (2021)

Joon Kyoung Kim, Won-Ki Moon

Troubling dialogue and digital media: A subaltern critique (2021)

Katie R. Place, Erica Ciszek

Sustainability in CSR messages on social media: how emotional framing and efficacy affect emotions (2020)

Carlina DiRusso, Jessica Myrick

Organizational Social Listening & Corporate Climate Advocacy (2020)

Ioana Coman , Rosalyn Vazquez

Harnessing the power of chatbots for organizational social listening (2020)

Linjuan Rita Men, Alvin Zhou, Sunny Tsai

Assessing Stakeholder Expectations for Organizational Social Listening (2020)

Sarah Maben, Christopher Gearhart

How and when should corporations engage in social issues (2019)

Lucinda Austin, Barbara Gaither

Science stories over time: The longitudinal effects of consuming science narratives via social media (2019)

Jessica Myrick

What makes social movement campaigns go viral on social media? (2019)

Yan Yin, Yen-I Lee, Xuerong Lu

The re-enchantment of narratives and authentic storytelling in disaster risk communications (2019)

Jenny Zhengye Hou

We the people: Fake news dissemination as a byproduct of citizen’s civic practices (2018)

Toby Hopp, Patrick Ferrucci, Chris Vargo

Examining the effects of fake news on social media: The role of fake news sources (2018)

Michail Vafeiadis, Anli Xiao

Understanding corporate rumors and the psychology of rumor spread on environmental issues (2018)

Fan Yang, Holly Overton

Internet governance and the priming of (fake) news content for automated media (2018)

Christopher Cox

Understanding public relations roles as the ethics counsel in the age of fake news (2018)

M. Rosie Jahng, Hyunmin Lee

Combating the spread of fake news and misinformation on social media (2018)

Letitia Bode, Melissa Tully, Emily Vraga

Comparing the transmission dynamics of real News vs. fake news: An analysis of Zika on Twitter (2018)

Qian Xu, Shi Chen

A ‘Crucial Catch’: Examining Sports Fans’ Response to CSR Messaging on Social Media (2017)

Michael Devlin , Kim Sheehan

Building Social Capital through Social Media in Public Relations (2017)

Hilary Fussell Sisco

Exploring the role of social media usage in creating an engaged workplace (2017)

Michele Ewing, Linjuan Rita Men, Julie O'Neil

Designing Ethical Social Media Strategies for Visual Messaging on Immigration Issues (2017)

Marcus Messner , Jeanine Guidry , Jay Adams

Social Care: Building Organizational Credibility with Key Publics Through Social Media (2017)

Karen Freberg , Carolyn Kim

Understanding the Social Media Engagement and Relationship Outcomes of Mobile CSR (2017)

Yang Cheng , Yan Jin , Flora Hung-Baesecke , Regina Y. R. Chen

Era of Social Interaction and Social Judgment (2017)

Moon J. Lee , Jun Wong Chun

Strategic CSR Communication in Social Media (2017)

Yeonsoo Kim

The Role of Authenticity on Nonprofits’ Relationship Management on Social Media (2017)

Diana Sisson

Ethically Measuring Social Media Engagement (2015)

Marcia W. DiStaso, Tina McCorkindale, Hilary Fussell Sisco

Professional social media communicator roles: An examination of perceptions, conflict and identity (2015)

Serena Carpenter

Crisis information generation and spread: Examining the influence of traditional and social media (2014)

Lucinda Austin, Yan Jin

Considering ethics in visual storytelling: A study of nonprofits on Instagram (2014)

Marcus Messner

Professional social media communicator roles: An examination of perceptions, conflict and identity (2014)

Serena Miller

Ethical Communications Through Social Media (2013)

Lucinda Austin

The ethics of social media measurement on Facebook and Twitter (2012)

Marcia DiStaso , Denise Bortree

The impact of organizational disclosure in social media success (2012)

Rishard Waters

An analysis of ethical considerations in social media campaigns of non-profit organizations (2012)

Marcus Messner

Assessing the ethical reasoning of companies’ public relations on Twitter and Facebook (2012)

Homero Gil de Zuniga , Tom Johnson, Renita Coleman

Markers of credibility and mainstream media representatives (2012)

Kirsten Johnson , Tamara Gillis

Clouded transparency: An analysis of the perspectives and policies of social media (2012)

Tina McCorkindale

Social media as a CSR communication channel: Understanding firms’ decision processes (2012)

Kati Tusinski Berg , Kim Bartel Sheehan