Scholar Research Directory / Digital Media

Is Online Textual Political Expression Associated With Political Knowledge? (2023)

Toby Hopp, Pat Ferrucci, Chris J. Vargo, Luna Liu

Prior research has reliably shown a positive relationship between political talk and political knowledge. This study sought to build upon this research by assessing the association between internet-based textual political expression and political knowledge. Notably, while online textual political expression is closely linked to traditional conceptualizations of political talk, it is also different in several key ways. Accordingly, this study drew upon research and theorization in the areas of political talk, online expression, and communication self-effects to explore the association between political commentary frequency on Facebook and performance on a political knowledge quiz. Moreover, we investigated the degree to which expression-apparent elaborative thinking levels were differentially associated with political knowledge.