Amanda Goldberg
Assistant Vice President of Media & Acquisition, Morgan Stanley (E*TRADE)
Expertise
- Paid Media Planning
- Brand Partnerships
- Performance Media
- Media Analytics
Details
Biography
Amanda held leadership positions on the board of Penn State Hillel and was a member of Phi Beta Lambda, a professional business fraternity. She graduated with a degree in Ad/PR from Penn State in 2016. Amanda is an Assistant Vice President of Media & Acquisition for Morgan Stanley focusing on the E*TRADE brand. Earlier in her career, Amanda worked for several advertising agencies managing campaigns for Procter & Gamble, Microsoft, and Johnson & Johnson. She specializes in digital paid media strategy with an emphasis on affiliate marketing, paid social, digital brand partnerships, and programmatic media. Amanda is pursuing an MPS degree in Strategic Communications from Penn State and is scheduled to graduate in August 2023.