Yuan Sun earned her master’s degree in media studies from Penn State and earned her bachelor’s in journalism and international relations from Peking University, China. She worked in the high tech industry for five years, leading the marketing and PR team of China-based tech companies to expand the overseas market. The working experience strengthened her interest in further understanding and examining the social and psychological effects of new media technologies. Her experimental research has explored the potential of interactive media technologies to enhance user engagement and persuasion, by applying, assessing and extending theories in psychology, media effects, and human-computer interaction. Her master’s thesis examined the psychological importance of human agency in human-robot interaction.
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