Research Archive

Category: Latest Media Effects Research

To Face or Not to Face? Response Strategies to Cope with Face Threat on Instagram

Does Video Production Value Influence the Credibility of Science Information

Who’s Telling the Story? The Effects of Identity Cues and Advertisement Type on Chatbot Advertising

Are Silent Speech Interactions the Future of Voice Activated Personal Assistants?

The Effects of Affective Framing and Interactivity on Persuasive e-Learning

Gaming with Discord: Heuristic Evaluations of Customizable Interface Elements

“Video is So Cool, It Makes you Warm!”: The Effects of Mediated Priming on Prosocial Behaviors

Capitalizing on Clickbait: Identifying the Effects of Listicle Type, Length, and Sponsorship

Using Dual-Process Theory and Cues of Identifiability to Explain Supportive Exchanges on Social Ques

‘#nofilter’: Managing boundaries and self-presentations across Finstagram and Instagram

Placemaking as community engagement for college students

Spiral of silence on social media:

Legal Statements