Media Effects Research Lab Research Archive All Research Categories Communication Technology Privacy Self-Esteem and Body Satisfaction Information Seeking Personalization and Customization Interactivity and Persuasion Web Advertising Social Media Uses and gratifications Psychophysiology Source Credibility Internet Use Gaming Immersion Emotion and Video Games Race, Gender, and Stereotypes Computer-Mediated Communication Self-Esteem and Body Satisfaction Avatars and Online Agents Entertainment Persuasion Social Influence Student Publication Category: Avatars and Online Agents Gaming Avatars and Online Agents The identity and avatar similarity in games: an exploration of flow and enjoyment Gaming Avatars and Online Agents My desired self, avatar: the impact of avatar creation on persuasion Gaming Avatars and Online Agents Me, myself, and my avatar: the effects of avatar on snw (social networking) users’ attitude toward w Gaming Avatars and Online Agents Student Publication Me, Myself, and My Avatar: The effects of Avatar on SNW (Social Networking) Users’ Attitude toward Website, Ad, and PSA
